• SEPTEMBER 11, 2017
  • SEPTEMBER 12, 2017
    Day One
    07:00 - 08:30
    Breakfast Meetings for Professionals
    You can join breakfast tables according to your profession; program producers, news editor, technical experts, international relations or finance and management group at the breakfast venue. This is meant to have acquaintances easily with someone of your profession from different part of the world.
    07:30 - 08:30
    CEO (Presidents and DGs) Breakfast Meeting
    CEO (Presidents and DGs) Breakfast Meeting – Palace Hotel, Dining Room
    09:00 - 10:00
    Opening and Welcome
    Georgica Severin, the Acting Director General for Radio Romania
    Teodor Melescanu, Minister of Foreign Affairs
    Keynote address Jean – Paul Philippot, President, EBU
    MC: Cătălin Ştefănescu, Producer, Romanian Television
    10:00 - 11:00
    Session 1 - Redefining the Public Media value in 21st Century
    Even we are different as public broadcasters, worldwide we may assume that we share common values. The core value of ours is the independence as public broadcasters but there should be some values added by the zeitgeist. What are the values of the XXI century? Who is the arbiter of value in the new surroundings? The starting point of defining the value to be achieved is determining the arbiter of that value. The issue for public managers is that the arbiter of value is not just the client, but a collective, likely made up of: service users, tax payers, service providers, elected officials, Treasury and media. This process, where the collective effectively deliberates over a set of choices, includes engaging with citizens to establish what they value most and what adds value to the public sphere. In other words, who are our stakeholders?

    Keynote address Ryoichi Ueda, President, NHK, Japan
    Moderator: Jean Philip De Tender, Media Director, EBU
    Pascal Albrechtskirchinger, ZDF German Television, Head of the EU Public Affairs Office, Brussels
    Jean – Paul Philippot, President, EBU
    Dr Javad Mottaghi, Secretary General, ABU
    Noemie Dansereau-Lavoie, Consultant Media/Culture Development Strategy
    11:00 - 11:30
    Coffee Break
    Coffee Break
    11:30 - 12:30
    Session 2 - Financial system changes and the defence of PSM
    Following the discussion of the Session 1, the theme focuses on the finance of the PSM. The system of financing public broadcasters is important in terms of keeping them independent. May it be license fee or government appropriation, there are many different systems being practiced. Modifications of license fee system are introduced in some countries to catch up the time of multimedia while new initiatives by public broadcasters are being taken when asking for funding from government. How can we keep our financing system relevant to the rapidly changing media landscape? What would be the most relevant way of funding PSM with the different size of countries (population) and with the different background?

    Moderator: Steve Ahern, International Media & Broadcasting Academy (IMBA), Australia
    Jung Chuloong, Chief of KBS Innovation Strategy Department, Korea
    Hubert T. Lacroix, President and CEO, CBC / Radio Canada, Canada
    Prof. Dr. Albrecht Hesse, Legal Director, Bayerischer Rundfunk, Germany
    Eric J. Wolf, Vice President, Technology Strategy & Planning, PBS, USA
    12:30 - 14:00
    14:00 - 15:30
    Session 3 - Populism and PSM at the time of fake news
    What would have been the result of the US Presidential election last year without social media? Would it have resulted in a different outcome? Did or will the Trump phenomenon has any impact on other countries especially in Europe where they have a few important elections this year? Facebook set up a fact-checking team with a number of broadcasters, news agencies and journalists to look into doubtful items on its own platform, first in the US and then in the UK and France. Social media has given everyone a means to publish information and opinion without due procedure: such items may contain falsehood; ill will or cyber radicalism described sometimes as populism. What role can or should public service media play in a time of mass participation on different social media platforms? The session will examine several cases where public broadcasters are involved in checking information spread on the Internet to defend facts against fake, objective journalism against populism.

    Moderator: David Jordan, Director, Editorial Policy and Standards, BBC
    Eoghan Sweeney, Global Training Director, First Draft News, Germany
    Dr. Alexandra Borchardt, Director of Strategic Development, Reuters Institute
    Pancíř Tomáš, Director of CRo Regina DAB Prague, CR, Czech Republic
    Katrin Pötzsch, Editor, Bayerischer Rundfunk, Germany
    Toshiyuki Sato, Special Controller, NHK International, Japan
    15:30 - 16:00
    Coffee Break
    Coffee Break
    16:00 - 17:00
    Session 4 - Radio in the new media age
    Radio is a powerful means of communication which can compete with any visual media product by the power of the word. It is a promoter of culture, being the most adaptable environment for all type of platform and able to be received in geographical areas. Radio can be a reliable friend who takes away the loneliness and who advises, informs and entertains regardless the times. It can also create a sense of trust in situation of calamity and natural disasters.

    Moderator: Graham Dixon, Head of Radio, EBU
    Graham Ellis, Deputy Director,BBC, President EBU Radio Committee, UK
    Olya Booyar, Head of Radio, ABU
    Alexander Velev, Director General, Bulgarian National Radio, Bulgaria
    Mathieu Gallet, President Director General, Radio France, France
    17:00 - 17:30
    Proud to serve communities - part one
    Session for presenting successful and inspiring cases and also for sharing experiences - members who have interesting trials and meaningful outcomes are requested to introduce their cases. Please do contact the Secretariat at the Radio Romania. You are given five to ten minutes of presentation.

    Jan Lukas Strozyk, Journalist, NDR, Germany
    Radka Betcheva, Head of Members Relations, Eastern Europe,EBU
    Tetsu Imai, Senior Manager, NHK, Japan
    19:30 - 23:00
    Gala Dinner
    Gala Dinner
  • SEPTEMBER 13, 2017
    Day Two
    Opening of the Second Day of the Conference
    Opening of the Second Day of the Conference
    09:30 - 10:30
    Session 5 - Public Media Alliance (PMA)
    Session 5 –  Public Media and Democracy-What is happening to public media in 2017

    The characteristics and values of Public Broadcasting are intrinsically linked to democracy. Effective democracy requires informed and engaged citizens. Although most 21st century media has become synonymous with ‘entertainment’, public media offers entertainment but much, much more. As the spread and influence of authoritarian media systems grows worldwide isn’t it time for public media to promote its core values better to audiences, politicians and media commentators?

    Moderator: Sally – Ann Wilson, Chef Executive Officer, Public Media Alliance
    Davor Marko, Research fellow, Analitika, Center for Social Research
    Marius Dragomir, Director CMDS, CEU
    Dr Okoth Fred Mudhai, Senior Lecturer, Faculty of Arts and Humanities, Coventry University, UK
    10:30 - 11:00
    Coffee Break
    Coffee Break
    11:00 - 12:00
    Session 6 - PSM for defending the cultural values and diversity
    Public media services (PSM) provide a place where people across the world can stay in touch and feel closer and more connected regardless of the distance that separates them. It also offers a relevant platform for ethnic and religious diversity to be expressed. PSM has an important role in defending, supporting and sometimes in creating high level cultural values. The diversity of ways PSM is assuming this role. At least in Europe - despite the fact we are all EU members - according to the subsidiarity principle, it is up to every country to define the public service remit, including the concrete ways of supporting culture and diversity.

    Moderator: Dan Santa, Director, International Relations, Radio Romania
    Hubert T. Lacroix, President and CEO, CBC / Radio Canada, Canada
    Lalia Behidj, Assistant to the Director General, in charge of Cooperation and International Relations P.I, Algerian Radio, Algeria
    Claudio Cappon, Secretary General, Co.Pe.A.M.
    Fayyaz Sheheryar, Director General, Prasar Bharati – All India Radio, India
    Florin Brusten, Secretary General, Regional Studios, Radio Romania
    Attila Szasz, Deputy Chief Editor, Radio Targu Mures, Radio Romania
    12:00 - 12:15
    Proud to serve communities – part 2
    Session for presenting successful and inspiring cases and also for sharing experiences - members who have interesting trials and meaningful outcomes are requested to introduce their cases.

    Dan Preda, Manager, Radio Romania News, Radio Romania
    Acad. Nicolae – Victor Zamfir, Director General, Horia Hulubei National Institute of Physics and Nuclear Engineering, Romania
    12:15 - 12:30
    Closing Remarks and Handing Over to Host of PBI 2018
    Georgica Severin, the Acting Director General for Radio Romania
    KBS, the host for PBI 2018
    Toshiyuki Sato, PBI Secretary General
    End of the Conference
    End of the Conference
    12:30 - 14:30
    17:30 - 19:30
    Visit to Bran Castle
    Visit to Bran Castle
    19:30 - 22:00
  • SEPTEMBER 14, 2017
    Day Three
    Visit to Peles Castle
    Visit to Peles Castle